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RE: Fashion

BLUPRINT/CRAFTSY

This is a five episode mini-series about seeing the possibilities and

opportunities in boring clothing. Watch and learn with Marcy Harriell

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Project Overview

My roles on this project: Art Direction, Graphic Design & Motion Design

Full episode

Colors

Style Frames

Re:Fashion Marcy Harriell style frame

Above you'll see a style frame created in Illustrator that includes the

possible motion streaks to be added in After Effects. 

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Slide through below for the rest of the frames created in Illustrator

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Then, There Was Season 2...

Designing an update for Season 2 allowed me to implement some of the lessons I had learned from the first season. Because there was an established look and theme song, I was able to dig deeper, plan more in advance, and build it smarter. This eliminated a lot of the tedious typography design issues from the first season.

 

 For example, I was able to storyboard the title sequence ahead of time,

and request poses and video elements to tie in. 

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There were still bumps along the way, but it was

a fun challenge to update a previous design.

Colors- Season 2

Full Episode- Season 2

Style Frames- Season 2

Credits

Produced by: James Clark

Edited by: Marteene Diaz

Talent: Marcy Harriell

Logo Design: Ashley Meyer

Photography: Dylan Osbourne

& many more BTS

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Season 2 additional motion elements: Cameron Hoffman

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